A few weeks ago I participated in my favorite local arts and crafts show for the third time. Each show drew a good crowd, but this year was markedly different and undoubtedly the best show yet. That same weekend I also took a lovely trip to Jekyll Island where I learned about an interesting critter living in the salt marsh. As I relaxed at home on Sunday evening I realized that the weekend's events had much more in common than I first realized. Stick with me for a few paragraphs of the back story and you'll see why...
2009 was my first year at the craft show, right about the time that people stopped spending money. Ironically, the culprit was also to blame (or to thank) for my decision to create a jewelry line and become a show vendor. Interior design jobs were scarce, so I transformed my little hobby into a little job. I saw enough success at the show to motivate me and keep me coming back for more, but the sales weren't newsworthy. One of the main things I saw was that most people wouldn't part with more than a few dollars. For most artists who put their heart and soul into their work, that's a tough market.
2010 was better and the sales were higher. Again, nothing newsworthy, but at least it was an improvement. The economy was still in rehab, not to be released any time soon.
This year's crowd was different. This year's crowd was here to shop. Hallelujah - local artists rejoice! Before the show even started I had sales. Within the first few hours some of the higher priced items were gone, as were a number of my newest designs. People weren't strolling by with absent minded expressions. They weren't telling you how beautiful your work was as they walked away empty handed. They were engaged and happy and interested. They were shopping. There is a distinct difference between those who “attend” a craft show and those who “shop” at a craft show and you can spot it from a mile away. The people at the previous shows were not shoppers. They were attendees who were suffering in a sick economy.




As I analyzed the successful show, I had a thought: Was this small event a clue to the overall health of the economy? I know I can be overly optimistic sometimes, but could it really be? Could a tiny island arts and crafts show really provide some insight on the current state of a global situation? I wasn't sure...
I continued to think about the show and my analysis well into the next day while I was vising Jekyll Island. This is a beautiful coastal island in Georgia that is rich with history and nature. I toured the entire island, admiring the beaches, rivers, historic sites, and the marshes. It was at a restaurant overlooking the marsh that I learned about an interesting animal called a mink. Yes, I have heard of the mink before, but I did not know they run wild in the salt marshes of southern Georgia. Did you? I had always thought they lived up north where people unfortunately turned them into warm outerwear. Who knows, maybe that's why the mink went south to warmer territory. It's what any sensible animal should do when it is turned into clothing. Regardless, what I learned about the mink is that environmentalists use this animal to judge the health of the ecosystem. Mink are higher on the marsh food chain and are among the first to go when the environment is ill. They feast on oysters, mussels, and other filter-feeder animals. As the toxins and pollutants are ingested they become more concentrated as they travel up the food chain. Sadly, by the time the toxins reach the mink they are lethal.

I reread this article a few times, partly because I wanted to know where I might see a mink and partly because I couldn't believe the connection I was seeing. This was exactly the question I had raised regarding the craft show and the economy. The tiny little mink is indeed a tell tale clue to the health of the ecosystem. Something tiny and seemingly insignificant is a key marker of a healthy marsh environment.
It's amazing how a coincidence can confirm an idea. After learning about the importance of the little mink I felt quite confident that my local little craft show was a promising sign that our economy is improving. In a world so full of doom and pessimism it is easy to overlook the little spots of hope and promise. Heck, I saw it and still almost overlooked it, doubting my own observations.
Whether my theory is true or simply optimism, it made me feel good and that's all that really matters. I don't expect it to be on CNN, but I feel hopeful that the successful craft show is a sign of good things to come. After all the time I spend stressing over the future of the design industry, feeling hopeful is a welcome change. I'm going to keep looking for those “minks” in the world. They're out there. I am sure of it.